DESIGN / VISUAL MERCHANDISING / ART DIRECTION
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Macy's Shop In Shop


 

SHOP-IN-SHOP DESIGN

Designed Lindt Chocolate shop-in-shop at Macy's Herald Square, NYC.
Project parameters included need for a chocolate/coffee drinks counter, chocolate bark display case and small shopping area for packaged gifts and bulk chocolate display table. Finishes were aligned with current Lindt Global Retail standards. Space was approx. 22' wide x 10' deep.

 
 
FLOORPLAN

FLOORPLAN

ORIGINAL SKETCHES